Real-time mission control, on-screen for every sales call.
Othello is an execution layer for modern revenue teams. The product runs on the rep's desktop during live sales calls and renders coaching prompts on screen as the conversation unfolds.
Founder Jared Zelman: "I founded Othello with the sole objective of getting sellers to say the right things in sales calls."
What Othello does
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Deepened Discovery — suggests next questions, flags missed info, surfaces pain points
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Dominated Competition — arms with differentiators, updates on competitor offerings
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Instant Product Expertise — translates buyer needs, answers product questions
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Complete Process Adherence — runs playbook in real time, enforces talk tracks
Product surface
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Live Call Intelligence
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Real-Time Sales Guidance
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Smart Pre-Call Preparation
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Post-Call Actions & Next Steps
Results
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Over 4 hours saved per week
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45% average reduction in ramp-up time
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18% average increase in sales win rate
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9% average decrease in sales cycle length
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35% reduced operational burden per rep
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Over 50% of Daily Active Users are experienced sellers
Customers
"Othello is an easy 10 out of 10, that's all I have to say." — Matt Aquilino, Head of Sales Operations, Hexnode
"With Othello I always know what to say. The best part: it happens in the flow of work." — Ilias Benabdallah, Account Executive, Brex
"With Othello I can launch a new sales process and get reps adhering to it within days." — Vijay Ramnarine, General Manager, Valpak
Technology and setup
Sales psychology + ML, operationalized. Trained on twenty million hours of recorded sales calls. 45-minute training period to tailor to organization, 20-minute sync stack setup, live activation thereafter.
Company
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Founder: Jared Zelman
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Senior Advisor: Craig Jelinek, Costco's CEO
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Locations: New York, Tel Aviv
More on the About Othello page.
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